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New Batch Starting From 3rd October - Click Here For Online Registration & Demo Classes

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ADVANCED DIGITAL MARKETING TRAINING IN AKOLA

[TOP RATED INSTITUTE]

2 Certificates
Full Practical Training
100% Placement Assistance

Registration Form

Content For Certified Digital Marketing Course

1. Digital Marketing Overview
  • What is Marketing?
  • What is Dgital Marketing?
  • Digital Marketing Platforms & Strategies
  • Digital Marketing vs Traditional Marketing
  • Defining Marketing Goals
  • Latest Digital marketing trends
  • Case studies of Digital Campaigns
  • Latest Digital marketing trends
2. Website Structuring/Development
  • What is Website?- Understanding Website
  • Structure & Strategies For WordPress
  • Understanding WordPress Dashboard
  • Website Creation
  • Selecting Domain & Hosting
  • WordPress Themes, Widgets, Plugins
3. Local SEO
  • What is Local SEO
  • Importance of Local SEO
  • Submission to Google My Business
  • Completing the Profile
  • Local SEO Ranking Signals
  • Local SEO Negative Signals
  • Citations and Local
  • Submissions
4. Search Engine Optimisation (SEO)
  • What are Search Engines and Basics?
  • Importance Of SEO
  • Google Algorithm
  • On Page Optimization
  • Off Page Optimization
  • Essentials of good website designing & Much More
5. Google Analytics
  • Introduction
  • Navigating Google Analytics
  • Setting Up With Website
  • Sessions & Users
  • Traffic Source 
  • Content
  • Real Time Visitors
  • Bounce Rate%
  • Customization
  • Reports
  • Actionable Insights
  • Making Better Decisions
  • Other Popular Analytics Like Yandex Matrica
6. Google Search Console
  • Introduction & Usage Of Search Console
  • Integrating Search Console With Website
  • Getting Important Data From Console
  • Submitting Sitemap
  • Google Index
  • Crawl Webspages 
  • Website Speed
  • Website Security
  • Mobile Usability
6. Google Tag Manager
  • Introduction to Tag Manager
  • Why & Where to Use Tag Manager
  • Setting Up Tags On Website
  • Settting Up Triggers 
7. Remarketing
  • Understanding Remarketing
  • Benefits Of Remarketing Strategy
  • Building Remarketing Campaign
  • What Is Conversion?
  • Importance Of Conversion Tracking
  • Implementation Of Conversion Tracking 
8. Google Ads
  • Introduction to Google Ads
  • Types Of Google Ads Account
  • Overview Of Google Ads
  • Creating Search Ad
  • Understanding Extension 
  • Creating Quality Optimised Ads
  • Understanding Schedule, Bidding, Match Type, Audience, Location & Much More Targeting Features
  • Keyword Planner
  • Audience Manager
  • Remarketing In Google Ads
9. Graphics Designing
  • Graphics Designing Using Canva And Shutterstock
  • Basics Of Graphics 
  • Graphics Required For Social Media & Other Accounts
  • Creating Designs With Canva
10. Social Media Optimization
  • What is Social Media Optimization
  • SMM Vs SMO
  • Why Use Social Media Marketing 
  • Setting Up Social Media In Proper Way
  • Analysis Or Audit Reports
10. Social Media Optimization
  • What is Social Media Optimization
  • SMM Vs SMO
  • Why Use Social Media Marketing 
  • Setting Up Social Media In Proper Way
  • Analysis Or Audit Reports
11. Facebook Advertising/Marketing
  • Facebook Organic
  • Facebook Account Setup
  • Business Manager Overview
  • Facebook Business Account Setup
  • Business Page Setup
  • Understanding Campaign, Ad Group, Ad Sets
  • Understanding Types Of Bidding
  • Interconnecting Page With Others
  • Introduction to Audience, Ad Manager, Data Hub
  • Ad Format & Dimensions
  • Advanced Audience Targeting 
  • Facebook Pixel Overview & Uses
  • Facebook Pixel Setup(Retargeting)
  • Reports & Analysis
12. Instagram Marketing/Advertising
  • Intro To Instagram
  • How & Where to Use Instagram
  • How Influencer & Brands Use Instagram 
  • Instagram Marketing Strategy & Tips
  • Use of Hashtag
  • Instagram Paid Marketing 
  • Instagram Ad Format & Dimension & Rule
  • Instagram Audiance & Targeting Will Remain Same As Facebook. (Bcoz Facebook Owns Instagram)
13. Whats'App Marketing
  • Introduction To Whats’App Business
  • Whats’App Business Features
  • Setting Up Account
  • Setting Up Auto Replies
  • Understaing Implementation & Usage
  • Setting Up Whats’App On Website
14. Google Adsense/Making Money
  • What is Google Adsense
  • Overview Of Google Adsense Dashboard
  • Connecting Adsense With YouTube
  • Connecting Adsense With Website/Blog
  • Allowing/Blocking Publishers 
15. Freelancing Projects
  • Introduction to Freelancing
  • How Freelancing Works?
  • How to Grab Freelancing Projects?
  • How to Pitch Client For Project?
  • Freelancing Praposal
  • Freelancing Websites
  • Freelancing Quotations/ Pricing / Package?
16. E-Commerce Development & Marketing
  • Introduction to WordPress E-Commerce Options
  • E-Commerce Themes & Plugins
  • E-Commerce Platform Other Than WordPress (Shopify & Other)
  • How to Add Products
  • How to Create Categories
  • Setting Up Payment Options
  • SEO & Google Ads For E-Commerce 

Other Perks

4 Certificates
Training On Live Projects
Free Licensed Tools Worth 17,000 Rs

Your Trainer

Abhijeet Janorkar

Abhijeet Janorkar

Founder & Managing Director

5 Years of Hands on Experience of Digital Marketing. He has helped several Companies and Individuals Globally. Former YouTuber and Blogger.

Why Career in Digital Marketing

  • Digital Marketing Careers are in High Demand right now.
  • Digital Marketing Jobs are in Demand
  • Digital Marketing are the Easiest High Paying Jobs
  • No Coding Knowledge Required

Who Can Join This Training?

  • Any Student
  • Any Working Professionals
  • Any Business Owner/ Entrepreneur
  • Marketing Professionals
  • Teachers 

Challenges

  • To find the right Institute –>  Investment
  • Time to Practice –> Long Term 2-3 Months Plan
  • Dynamic – Keep Changing –> To Start / Change your Career
  • Support / Mentorship –> Ideal Sweat Spot
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